Privacy Policy
Last updated: 24 February 2025
Welcome to The Barney App Limited (“Company”, “we”, “our”, “us”). We are committed to protecting your privacy while you use our website, barneyrecovery.com (the “Website”). This Privacy Policy explains how we collect, use, and protect your personal data.
By using this Website, you agree to the collection and use of information in accordance with this policy.
Information We Collect
Since our website is used for marketing purposes only, we do not directly collect personal information from users unless you voluntarily provide it (e.g., via a contact form or email). However, we may collect:
• Contact Information: If you reach out via email, we will process your email address and any details you provide.
• Usage Data: Automatically collected data when you browse the site, such as your IP address, browser type, device information, and pages visited.
Cookies and Tracking Technologies
Our website, built on Wix Studio, uses cookies and similar tracking technologies to enhance your experience. These include:
• Essential Cookies: Required for the website’s functionality.
• Analytics Cookies: Used to track visitor behavior and improve the site.
• Marketing Cookies: Wix and third-party providers may use these for advertising.
For a full list of cookies used by Wix, please visit:
How We Use Your Information
We may use the collected information to:
• Improve our website and services.
• Respond to inquiries submitted via email.
• Analyze website traffic and user interactions.
How We Share Your Data
We do not sell or share your personal data with third parties except:
• When required by law.
• When necessary to protect our rights or comply with legal obligations.
• With service providers (such as Wix) that process data on our behalf.
Data Security
We take reasonable precautions to protect your data. However, no online transmission is 100% secure, and we cannot guarantee absolute security.
Your Rights
Depending on your location, you may have rights regarding your personal data, including:
• Requesting access, correction, or deletion of your data.
• Opting out of certain data collection practices.
To exercise these rights, contact us at tom@barneyrecovery.com.
Third-Party Links
Our website may contain links to third-party sites. We are not responsible for their privacy practices and recommend reviewing their policies separately.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised “Last Updated” date.
Contact information
If you have any questions about this Privacy Policy, please contact us at:
• Company Name: The Barney App Limited
• Email: tom@barneyrecovery.com
Privacy Policy for the Barney Mobile App
1. Who We Are
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Data Controller: The Barney App Limited
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Registered office: Lindfield, West Sussex
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Company Registration Number: 16119272
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Contact email: tom@barneyrecovery.com
If you access the App via a treatment centre or care provider, that provider may also act as a separate Data Controller. Please consult their Privacy Policy for more information.
2. What Data We Collect
a) Personal Data:
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Name
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Email address
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Username / login credentials
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Date of birth (if required by your provider)
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Gender (optional)
b) Health-Related Data (Special Category Data):
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Self-reported mood and wellbeing reflections
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Gratitude entries
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Responses to SAQs and daily questionnaires
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Usage activity within the App
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Progress and engagement metrics
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Participation in virtual aftercare sessions
c) Technical Data:
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Device type
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IP address
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App version
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Usage analytics
3. How We Use Your Data
We use your personal data to:
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Provide you with access to the App and its features
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Enable you to participate in aftercare and alumni programs
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Share your progress and engagement with your treatment provider
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Monitor and improve the App’s performance and effectiveness
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Ensure the App’s security and integrity
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Comply with legal obligations
4. Lawful Basis for Processing
We process your personal data on the following lawful bases under UK GDPR:
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Consent — where you actively agree to certain processing (e.g. completing questionnaires)
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Contractual necessity — to provide services to you via the App
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Legitimate interests — to ensure App functionality and improve user experience
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Legal obligation — to comply with applicable laws and regulations
When processing special category data (health-related data), we do so under Article 9(2)(a) — with your explicit consent.
You may withdraw your consent at any time via the App settings or by contacting us.
5. How We Share Your Data
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With your treatment centre or care provider (where applicable), for your ongoing support and aftercare
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With authorised third-party service providers (e.g. cloud hosting, analytics platforms) under strict data processing agreements
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Where required by law or to protect your vital interests
We do not sell your data.
6. International Data Transfer
We primarily store and process your data in the UK or EEA. Where we use third-party processors outside the UK/EEA (e.g. US-based cloud services), we ensure appropriate safeguards are in place (e.g. UK Addendum to SCCs or other approved mechanisms).
8. Your Rights
Under UK GDPR, you have the right to:
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Access your personal data
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Rectify inaccurate or incomplete data
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Erase your personal data (“right to be forgotten”)
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Restrict processing of your data
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Object to processing
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Data portability (receive a copy of your data in a portable format)
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Withdraw consent where processing is based on consent
To exercise any of these rights, contact us at tom@barneyrecovery.com.
9. Data Security
We implement appropriate technical and organisational measures to protect your personal data, including:
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Data encryption in transit and at rest
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Secure user authentication
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Access controls
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Regular security monitoring and testing
10. Children's Data
The App is intended for users aged 16 and over unless expressly authorised by your treatment centre and local laws.
11. US Users - HIPAA Alignment
While we aim to follow HIPAA-aligned best practices, unless your treatment provider is a HIPAA-covered entity and the App is used under a signed Business Associate Agreement (BAA), HIPAA may not directly apply to our processing.
If you have any questions about this Privacy Policy, contact us at:
The Barney App Limited
We may update this Privacy Policy from time to time. You will be notified of any material changes via the App.
13. Use of Data for Analytics and Machine Learning
We may use your data, including aggregated and anonymised data, to improve the App and to develop and enhance features such as progress insights, predictive tools, and other machine learning models.
We do not use your personal data to make automated decisions that have legal or similarly significant effects on you without human involvement.
Where we develop AI-based features, we will do so in accordance with applicable data protection laws and ethical standards. You will be notified and given appropriate options if we introduce such features.
We take reasonable precautions to protect your data. However, no online transmission is 100% secure, and we cannot guarantee absolute security.
Your Rights
Depending on your location, you may have rights regarding your personal data, including:
• Requesting access, correction, or deletion of your data.
• Opting out of certain data collection practices.
To exercise these rights, contact us at tom@barneyrecovery.com.
Third-Party Links
Our website may contain links to third-party sites. We are not responsible for their privacy practices and recommend reviewing their policies separately.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised “Last Updated” date.
Contact information
If you have any questions about this Privacy Policy, please contact us at:
• Company Name: The Barney App Limited
• Email: tom@barneyrecovery.com
10. Children's Data
The App is intended for users aged 16 and over unless expressly authorised by your treatment centre and local laws.
11. US Users - HIPAA Alignment
While we aim to follow HIPAA-aligned best practices, unless your treatment provider is a HIPAA-covered entity and the App is used under a signed Business Associate Agreement (BAA), HIPAA may not directly apply to our processing.
If you have any questions about this Privacy Policy, contact us at:
The Barney App Limited
We may update this Privacy Policy from time to time. You will be notified of any material changes via the App.
13. Use of Data for Analytics and Machine Learning
We may use your data, including aggregated and anonymised data, to improve the App and to develop and enhance features such as progress insights, predictive tools, and other machine learning models.
We do not use your personal data to make automated decisions that have legal or similarly significant effects on you without human involvement.
Where we develop AI-based features, we will do so in accordance with applicable data protection laws and ethical standards. You will be notified and given appropriate options if we introduce such features.
Contact information
If you have any questions about this Privacy Policy, please contact us at:
• Company Name: The Barney App Limited
• Email: tom@barneyrecovery.com